Homa has appointed Michal Kowal ex COO of the publicly listed company Boombit, as new Director of Publishing. This addition to the team represents a significant milestone in Homa's strategy to strengthen its publishing approach on both hyper & hybridcasual, and continue to launch games that meet market demands and contribute to the overall growth and success of the company.
Michal brings over 12 years of experience in the gaming industry, having spent the last 8 years at BoomBit. During his time there, he advanced to the executive team as the COO (Chief Operating Officer), focusing on building up the company’s Mid-Core and Hybridcasual areas while overseeing the operations, business development and process, and marketing strategy. He played a key role in scaling up overall business profitability, particularly with the game Hunt Royale, which amassed more than 6.5 million downloads and generated $22 million in revenue. Michal also contributed to the organizational structure of the company and was instrumental in working on long-term predictive UA and analysis tools.
At Homa, Michal will play a key role in driving the company's ambitious strategy of launching new successful hypercasual and hybridcasual titles. Only 5 years since inception, Homa has published more than 80 games, proving a strong track record with various chart-topping hits. Today Homa supports hundreds of developers globally, and the company has plans to double down on this approach while building out an even stronger studio ecosystem with a lasting portfolio of games.
Olivier Le Bas, Co-Founder and CRO, stated, "Michal is a very hands-on, knowledgeable & passionate leader of our industry. We are thrilled to have him onboard to accelerate our publishing strategy and launch even more games on the market."